Our goal has always been to become part of the fabric of Nelson. We had visited the town several times before moving and we really sensed that Nelson was different than other towns of its size. For that reason, we felt that we could make a success out of a pizzeria that was different from other pizzerias as well. The combination of Chris’ background and the fact that we were not a franchise meant that we could really tailor our offerings to the needs and wants of the Nelson crowd. That’s exactly what we have done over the years.

For example, a full 1/3 of our pizza menu is vegetarian. It didn’t start out that way, but we recognized the popularity of these choices over time so that section of the menu grew and continues to grow. We make our dough and our sauce from scratch and use ingredients like extra virgin olive oil in both. Most pizza places use canola oil as olive oil is 10 times the price or more. But everyone knows that olive oil imparts a wonderful flavour and body to food (plus it’s healthier!). Making our own sauce means a great tasting pizza base that isn’t loaded with salt like canned sauces are. We grate and blend our own cheese, smoke our own chicken, slice our own meats, and chop our own veggies. Does this mean more expense and labour? Yes, but knowing that we have fresh, healthy pizza that we can take pride in makes it all worthwhile. When we hear that people think we have the best pizza in town (we always knew that, but it was confirmed in 2009 in the Nelson Daily News reader poll!) we know that we are doing the right thing. And we do all this while keeping our prices competitive with pizza chains so that families and individuals can enjoy our food without having to sacrifice anything.

We have changed, expanded and refined our menu (and our floor space too!) over the years – we’ll continue to seek out new ideas or new ways of doing things. That’s the advantage of being who we are and where we are. We can change things up anytime we want and Nelsonites are open enough to try them along with us!